Blog

Video calls are not just a replacement for the face to face. Yes it can replicate similar patterns but that is a lot more things at play.

Over the past few decades consumers have learnt the ....

It is an unprecedented time and we need to be empathetic in our Sales Approach. We need to help our sales teams demonstrate empathy with our customers but there is a long line between being hard sell and so empathetic that we simply cancel every contract or give the product away for free.

  The most common pitfalls in demoing software to customers are obvious, but people just can’t help themselves. The fundamental issues reside in w...

Learn more about our forthcoming programme on how to become a Master of Sales Effectiveness & Transformation and become a qualified Sales Psychologist.

I saw this video on YouTube where Laura Sicola talks about creating Vocal Executive Presence. It is a great short clip where she discusses how the ...

A recent article in the Daily Mail and subsequently followed up on the BBC was investigating how supermarkets such as Tesco and Asda, as well as ot...

Here are 4 great rules that will deliver greater success when reaching out to make new contacts and new relationships through cold calling.

Real money in software is based on the Lifetime Value of the client not the first year’s subscription fee, but how do you guarantee a renewal and ensure Customer Success that extends that customer lifetime value?

We can spend a lot of time thinking about value propositions, pricing, ROI's and alike, but we often overlook some simple things, such as d...

95% of all customer decisions are made by the emotional / irrational (sub concious) mind and therefore if you want them to buy from you - or to remember you - then you need to create moments that are memorable. Features and benefits do not do that!

Sales Leaders on the most part have grown through the ranks of selling, harnessing great energy and commitment, going the extra mile, smashing tar...

Identifying and developing high performers is a key role for al leaders, helping them maintain their high performance state and getting things out of there way is key. Here are 4 tips on what to do with them....